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Progressive Jon Elliott back on San Diego Airwaves
By ochua1 | May 19, 2009
I got a nice surprise for my birthday yesterday from the SaveKLSD.com mailing list I am subscribed to. I’ve been waiting a long time for news like this:
As we [were] working on the Save KLSD documentary, we were beginning to fear that the end of our local story would be on a sad note: no local station was broadcasting Progressive Talk Radio.
As Randi Rhodes told us when we interviewed her at the Democratic National Convention, the story isn’t that we failed, it’s that we succeeded in spite of being on a low powered station with no promotion budget. We had a growing audience one third the size of KOGO (the leading conservative Clear Channel station), and we were number one in terms of Time Spent Listening. That’s important to advertisers!
Because the companies that own most of the air waves aren’t left-leaning, they seem to put progressive talk on their least successful stations with low signals and then they hardly promote them. Still, the liberals flock to these stations.
So what are we going to do about it? Well, here’s the big announcement: Jon Elliott is starting a new progressive talk radio station. In time, he hopes the new station will have the full lineup of the most popular liberal talkers - Thom Hartmann, Randi Rhodes, etc. It’s going to be a franchise model that can be easily started up in new cities, all over the U.S. And it’s starting in our city, San Diego, THIS MONDAY, on 1700AM from 3PM to 6PM PST.
The first step [is] getting Jon Elliott on the air, and the other is fundraising. No money = no radio station. Jon projects that he can raise revenue from advertisers, but ad sales are down right now in all media, due to the recession. There was a time he thought he could get all of the funding necessary from advertisers, but then the Bush Great Depression started and now that looks like a distant dream.
So he’s going to do a hybrid model. Money from advertisers, and money from listeners (you). He’s asking for $10 per month from people who are willing to become members. To join, go to http://www.jontalk.com and sign up there using PayPal. Members will get Podcasts and access to member-only events. But the real benefit is having this progressive voice on the air.
The new Jon Elliott show goes on the air on Monday. THIS Monday. It’s going to be on 1700AM 3pm-6pm. As he is able to raise the necessary funds, he’ll add other talkers, and he hope to have the full liberal lineup by January. Then Jon plans to then expand out to 30 stations around the U.S. by the year 2014. In other words - this is a national effort, not just a San Diego one.If you are willing to help, please go to http://www.jontalk.com and sign up to be a member. Thanks!
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